SBE Meeting Announcement
Sarasota here we come!
Voltaire Audio Processing
Sponsored by 25-Seven
Broadcasters General Store
Thursday, December 3rd, at IheartMedia SARASOTA.
1779 Independence Blvd.
Sarasota, FL 34234
11:30 AM Luncheon, 12:00 PM Meeting
Do you care about radio ratings?
Geoff Steadman from 25-Seven will be there to talk about the Voltair, a device that boosts the strength of the Nielsen(Arbitron) audio code. There are reports of significant ratings changes when using this device. See http://www.telosalliance.com/25-Seven for details.
Do you care that this theoretically could happen to TV ratings? Didn’t think about that one, did you? Paul will be there to discuss that possibility with you.
See you there!